Why every business owner needs a company valuation, BEFORE they every need to use it
- Evo-Valuations
- Jul 12
- 2 min read
Updated: Jul 13
The best company valuation is done long before you ever need it. Waiting until you need one is far too late.

Most business owners know their revenue, their expenses, and maybe even their profit margins. But how many truly know what their business is worth?
The answer? Far too few.
And that’s a problem, because not knowing your value can cost you dearly.
At Evo Valuations, we’ve seen it happen time and again:
A founder sells their business for 30% less than it was worth because they didn’t have a valuation before negotiations.
A sudden shareholder dispute leads to months of legal battles over wildly different valuation estimates.
A retiring owner realizes too late that they could have doubled their exit price with a few strategic tweaks years earlier.
The truth is, a company valuation isn’t just for selling up. It’s a powerful tool for growth, risk management, and smart decision-making, long before you ever need one.
Click here to see how Evo-Valuations helps to shield business owners from life's surprise
3 reasons to get a company valuation now and not later
1. Avoid Leaving Money on the Table
Most unsolicited offers for businesses come in below true market value. Why? Because buyers know that if you haven’t had a professional company valuation, you’re negotiating blind and have no chance to fix valuation sapping issues.
A company valuation arms you with real data, so you never have to wonder:
“Am I being lowballed?”
“Could I get more if I waited?”
“What’s the fair price for what I’ve built?”
What can I fix now to
2. Fix Value Gaps Before They Hurt You
A company valuation from Evo-Valuations isn’t just a number, it’s a diagnostic tool. It shows you:
Weaknesses dragging your value down (e.g., customer concentration, outdated IP).
Opportunities to increase worth (e.g., recurring revenue, untapped assets).
Example: A £500k business might be worth £1M+ in 2 years with the right adjustments. But only if you know where to focus now and prepare accordingly.
3. Prepare for the Unexpected
Life (and business) doesn’t always go to plan. A company valuation ensures you’re ready for:
Investor exits (no nasty surprises when a shareholder wants out).
Divorce or inheritance issues (clear value = fewer legal battles).
Emergency liquidity needs (banks and buyers move faster with a valuation in hand).
“But Valuations Are Expensive and Complicated…”
We get it. Most traditional valuation firms charge thousands and demand endless paperwork.
That’s why we built Evo Valuations, to make professional company valuations:
Affordable (From just £199).
Fast (Turnaround in days, not weeks).
Simple (Just share 2 years of accounts and we handle the rest).
The Best Time to Get a Valuation? Now.
You wouldn’t wait until a car breaks down to check its engine. So why wait until you need a valuation to find out your business’s worth?
Final Thought
Your business isn’t just an income stream, it’s an asset. And like any asset, its value changes over time.
Don’t wait until a crisis (or a golden opportunity) forces you to guess. Know your worth, then build on it.
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